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IBM Exceptional Web Experience Sales Mastery Test v1 Sample Questions:
1. What is the IBM Customer ExperienceSuite?
A) One of the new Industry Templates for WebSphere Portal.
B) A training session at IBM Customer Briefing Centers that showcases WebSphere Portal's capabilities.
C) WebSphere Portal's top lead-with offering to help organizations create customer-facing online experiences that are highly engaging, personalized and differentiated.
D) IBM's premiere support website.
2. What would NOT be a recommended next step to prepare for a customer call to sell Exceptional Web Experience?
A) Prepare a proposal that shows thebusiness value from the very beginning
B) Utilize a telemarketingscript to cold call customer lists
C) Take advantage of the links, the references, the resources that IBM has to offer to build your proposal
D) Make sure you're engaging with the right department, the actual decision makers
3. Which of the following is NOT a recommended entry point when exploring customer opportunities?
A) Product and Service Development concerns aboutoperational effectiveness
B) Information Technology (IT) revamping their security protocols
C) Marketing focused on deepening client relationships
D) Human Resources (HR) or Operations concerning employee workforce optimization
4. What two web Analytics companies were purchased by IBM and can be utilized with WebSphere Portal?
A) Databeam and Ubique
B) CoreMetrics and Unica
C) Bowstreet and PureEdge
D) Lotus and Rational
5. Which of the following is NOT a concern facing Travel and Transportation companies that WebSphere Portal can assist with?
A) Improve operational efficiency while reducing environmental impact
B) Improve the end-to-end customer experience
C) Negotiate discounts on fuel prices
D) Predict demand and optimize capacity
Solutions:
| Question # 1 Answer: C | Question # 2 Answer: A | Question # 3 Answer: B | Question # 4 Answer: B | Question # 5 Answer: C |
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